Unlike with Groupon or Living Social, customers who take advantage of a Yelp Deal are pretty much guaranteed to be active Yelp users, increasingly the likelihood of them writing you a review.Īdd Happy Staff Photos: Friendly, smiling, waving staff members being featured on your Yelp page will create a positive first impression for your Yelp page visitors, and might even discourage disgruntled customers from posting something nasty. Post a Yelp Deal: Yelp Deals are a great way to get customers in the door.
IMAGE PLUS YELP FREE
Try a raffle to win dinner with a friend, a free reusable water bottle, whatever! Make it fun and exciting for attendees! It’s a great idea to have some sweet swag giveaways during your Yelp event – maybe all event attendees get 10% off their meal with another 10% coupon for later. Also consider contacting a local Yelp Elite (these are mega-Yelpers with a lot of influence) and ask if they’re interested in helping you out with your event. Next it’s time to promote your awesome event! Send out the invite to Yelpers who have already visited your business, or those who have reviewed a business similar to your own. Head over to /events, pick your city, and hit the “Add an Event” button. How do you host an event? It’s pretty easy. Host a Yelp Event: Hosting a Yelp event will encourage Yelpers to visit your business while establishing yourself as an active community member – it’s pretty much a no-brainer for getting chummy with local Yelp users In this plugged-in age, visitors might see those signs and head to Yelp to review you even while in your restaurant! Post a “Find us on Yelp” Sign: Yelp out your restaurant or local biz with Yelp posters, stickers, badges, and other paraphernalia. Go all out – add photos, descriptions, menus, phone numbers, hours of operation, etc. There are a few strategies for getting customers to review you on Yelp.Īctivate Your Yelp Page: Take the initiative by activating your Yelp page. The good news is that if you’re a good business and doing things right, you’re likely to get good reviews! Hip hip hoorah! Well the bad news is that Yelp (understandably) doesn’t allow businesses to ask for specifically positive reviews – you can only encourage customers to review you honestly in all your blunder or glory. I know, I know, you want good Yelp reviews, right? Not just Yelp reviews. Fill it with colorful pics and useful information to put your best foot forward for potential customers checking you out. In this case, it’s definitely preferable to take a pro-active approach by setting up your business’s Yelp page yourself. There’s a lot at stake!ĭealing with such a fickle frenemy can dishearten some business owners, but don’t think ignoring Yelp will make it go away – users will write about your business on Yelp whether you activate a business page or not. Bad Yelp ratings have been known to ruin more than just a few businesses.
Under 3 stars and you’ve got a hard knock life. If your business has a 3.5 star rating or above on Yelp, you’ve got the whole world in your hands and clouds in your coffee. Yelp is the #1 review site on the web and immensely powerful, making it a mighty friend or, sometimes, an abhorrent enemy. MORE: 25 Restaurant Marketing Strategies How Yelp Reviews Can Impact Your Business The Yelp Review Filter & Fake Yelp Reviews.How Yelp Reviews Can Impact Your Business.In this complete Guide to Yelp for Businesses, we’ll be covering a range of topics including: Sometimes “good coffee” just isn’t good enough.
Why? Yelp noticed that other review sites are far too cluttered with spam and ads, so they’ve kept theirs to a minimum. Yelp also focuses on long-form reviews rather than short one-liners, providing the kind of in-depth, thorough review wary customers crave. Many review sites have come and gone, but Yelp has continued to be a highly trusted source for local business reviews and ratings.
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